In an increasingly dependent world Remote work and video callsthe possibility of maintaining visual contact during meetings while we have secondary content in the background, has become an important technical challenge.
This particularly has an impact on football fans in Argentina, where UEFA Champions League matches are played during working hours.
Thinking about this reality, Heineken®official sponsor of the tournament, presents “The Eyes Dribble “, An ingenious tool that allows you to maintain attention at work, without losing sight of the game. The technology is a downloadable plugin capable of correcting the user’s look in real time, making his gaze always point to the camera and allowing to follow the best plays of the games on an alternative screen.
Without depending on specific architectures, particular operating systems or advanced hardware, The Eyes Dribble It achieves a fluid and natural integration between the image of the camera and the digital recreation of the eyes.
The Eyes Dribble: How technology works behind innovation
The answer he found Heineken® To solve this dilemma was to develop a completely personalized application from scratch. The process began with the creation of an algorithm capable of analyzing the face of the user live, detecting and segmented the eyes, turning them into 3D objects and dynamically adjusting their orientation. Ensuring that the user’s gaze always seems that he is directed to the camera, even if he is looking at a secondary screen or moving his head.
Heineken® and its integration of advanced technology for a natural experience
To achieve the execution of this tool, the Technical team He managed to precisely recreate the real -time visual behavior, without perceiving any latency or irregularity, with a multipass shaader that processes the video stream captured by the device camera that fuses perfectly with the digital recreation of the eyes.
“The Eyes Dribble” use webgl, which allows rendering 3D graphics In the browser without requiring a high -end GPU. In addition, it was used Lens Studio Snap to design the dynamic lens that the eye reprojection performs and was integrated with the SDK of Snap Camera Kit For JavaScript.
Total compatibility with video call platforms
One of the great achievements of The Eyes Dribble It is its universal compatibility. Thanks to a robust pipeline, the web application encapsulates in a native version for macos and windows, allowing the processed stream to be exposed as a virtual camera, compatible with the main video call platforms, such as Zoom, Microsoft Teams and Google Meet.
This approach, which eliminates specific hardware dependence and advanced GPU capabilities, makes The Eyes Dribble Be accessible to a wide range of users.
Synergy between productivity and entertainment
The idea behind The Eyes Dribble It is simple but powerful: allowing users to continue their job commitments while enjoying the best plays of the UEFA Champions League matches. The visual contact simulation system optimizes productivity with the assurance that your image is not compromised in meetings.
Availability and download
The Eyes Dribble is available in Heineken.com/eyesdribble For free download in macOS and Windows. Its installation is fast, simple and has a clear instructive when we open the plugin on the computer, allowing users to integrate it without problems in their upcoming video calls.
With this tool, Heineken® Not only does it celebrate an advance for true football fans, but also marks a milestone in the evolution of video calls, demonstrating how technology can integrate the productivity and passion of fans for football -without that no variable is affected.
Conclusion
Thanks to its architecture developed from scratch and the integration of advanced technologies, “The Eyes Dribble “ It implies a new way of understanding remote work, where it is viable to be productive and follow the best moments of the Champions League matches, all at the same time.
Heineken® It demonstrates how brands committed to the responsible use of technology can be relevant to its consumers, turning a real problem into an innovative solution.
