Faced with various logistical challenges on the development of equipment in Europe, it is certainly much easier to create software projects and invest in them. According to Michael O’Grady, analyst at Forrester, this year, investments in software solutions should display an increase of 10.4%, which can represent a third of technological expenditure in four years alone.
Companies continue to turn to cloud solutions. In 2023, 45% of companies made use of online tools against 41% in 2021. Artificial intelligence of course constitutes a very important lever of growth. For the time being, only 11% of European Union companies would use it, but investments in this sector should double.
Last month, we learned in particular that the French State and several private investors undertook to inject 109 billion euros into AI over several years. In parallel, France continues its work on its digital suite, thus wishing to offer services capable of competing with those of Google.
Another factor explaining this growth in Europe concerns the end of the Windows 10 support. With a transition to Windows 11, Forrester expects an increase in equipment purchases of around 10% this year. IT services, such as those offered by Capgemini or Accenture, would record an increase in the order of 2.5%.
A little earlier this month, Airbus, Dassault Systems and more than 90 companies asked the European Commission to create a sovereign infrastructure fund. The goal is to become less dependent on China as the United States