Eroski continues strengthening your leadership In the food distribution sector in the Balearic Islands, when closing the 2024 exercise with a market share of 26.3%, which represents a 2.3% commercial increase and of 0.2 points of the global market share compared to 2023, as can be seen from the 2025 report of the Balearic distribution sector, prepared annually by Alimarket.
Eroski closed last exercise with 103,000 m2 of retail room in 180 points of saleoccupying the first position in the Balearic Islands both on the surface and in number of stores.
In 2024, the company launched a New Eroski Center in Sa Cabneta (Marratxí)he relocated his supermarket Eroski City of Llucmajor and He reformed and expanded three other establishments in Binissalem, Pollença and Palma. This advance responds to the company’s strategy, according to a statement, which He has reactivated his investments in the Balearic Islands with an expansion and modernization plan for its commercial network. For the period 2024-2026, Eroski plans to invest more than 50 million euros in the islands, including the opening of new establishments and the remodeling of its current supermarkets.
In this 2025 Eroski continues to bet on its commitment to move savings to consumers, reducing the price of 700 products of your own brand. With this measure, it currently has 2,247 your own brand references in its supply of products always a good price, which translates into a direct impact on the shopping basket, favoring the economy of households without compromising quality.
One of the key factors in the consolidation of Eroski as a leader in the Balearic Islands is its Firm commitment to the local and proximity product. The company maintains commercial agreements with more than 150 local suppliers, allowing more than 1,400 references of native products to be available in its supermarkets.
In this sense, Alimarket’s study also highlights that Eroski is the best valued brand in proximity and local product offerkey aspects for consumers in the Balearic Islands. In addition, its competitive price and promotions strategy has reinforced its relationship with customers, which translates into sustained growth in its market share.
«These results confirm that Our commitment to proximity, savings, local product and sustainability It is the right way. We are still committed to offering the best shopping experience to our customers and promoting the local economy, ”he said Alfredo Herráezdirector of Eroski in the Balearic Islands.
The commitment to sustainability has also been a fundamental pillar in its growth. Eroski has implemented improvements in energy efficiency and environmental impact reduction, highlighting the incorporation of more sustainable cooling systems and the use of LED lighting in its stores.
